Accor plans further Mövenpick hotels in Switzerland
Hotel group Accor plans to expand the number of its Mövenpick hotels in this country by up to 25%, CEO Sébastien Bazin said in an interview.
The Sunday newspaper Sébastien Bazin said that the number of Mövenpick hotels would soon increase by 42 from today's 85, with another 30 to 40 properties to be added in the coming years.
He said the growth will mainly take place in Asia, the Middle East and South America, but expansion is also planned in Switzerland. According to Bazin, the number of hotels in this country is to increase by 20 to 25%, and he named the cities of Zurich, Basel and Geneva as expansion targets.
In Switzerland, Accorhotels is considered to be HTR Hotel Revue as market leader. The group controls 30% of all hotel beds in Zurich, Basel, Lausanne and Geneva with brands such as Ibis, Mercure, Novotel, Sofitel, Swissôtel and Mövenpick, the industry magazine said. In total, 38 brands with more than 4,800 hotels worldwide belong to the French Accor Group.
Mövenpick had sold its hotel division to Accor last year for CHF 560 million. Mövenpick Hotels & Resorts, founded in Switzerland in 1973, operates 84 upscale hotels in 27 countries and has a particularly strong presence in Europe and the Middle East. (ah)