Lucerne: Luxury watch chain Bucherer redesigns branch The luxury watch retailer Bucherer, which belongs to Rolex, is investing CHF 1.2 million to redesign a branch on Falkengasse in Lucerne. You need to be logged in to view this content. Please Log In. Not a Member? Join Us Annual subscription "IB+ Database" CHF 95.00 incl. VAT Add to cart